International scientific conference at our University
Scientists from all over the world came to University of Economics in Katowice from 3 rd to 5 th July to take part in annual conference MAG Scholar® Global Business, Marketing and Tourism Conference 2017 “European Marketing from Global Perspective”
Department of Consumer Research is coorganizer of the conference which for the first time took place in Poland. During these three days scientists presented the most current research results from fields: economics, business, marketing and tourism.
Vice-Rector for Education and Internationalization prof. Sławomir Smyczek and founder, director general of MAG Scholar prof. Kim Fam opened the conference. Afterwords, opening lecture called “New trends in marketing on liberalizing energy market” was presented by Vice-president of Tauron Sales Grzegorz Lot and Marzena Czarnecka, PhD.
Honorary patrons of the conference included Ministry of Science and Higher Education Jarosław Gowin, Mayor of Katowice City Marcin Krupa and Rector of University of Economics in Katowice prof. Robert Tomanek.
MAG Scholar is prestigious Asian society which aim is to promote the highest standards of research which enables development of theory and practice in marketing. Prof. Slawomir Smyczek and prof. Justyna Matysiewicz are members of MAG Scholar society representing our University there.