Seminar related topics:
Business analytics; Business intelligence and Big data; Artificial intelligence; Organizational creativity support; Management information systems; Customer relationship management; Knowledge management systems; e-commerce; e-business

Sample topics of dissertation:
Analysis of Internet business value creation strategies;
Managing the digital fir;
Networked enterprise;
E-business strategy for an SME;
Social media in the process of e-commerce;
E-commerce strategies in building of customer relationship;
Business intelligence for decision making;
Big data for decision making;
Competing on Analytics (e.g. on the example of Google Analytics);
Analysis of Internet branding strategies;
Marketing strategy on the Internet;
Advertising strategy for an e-business;
Critical evaluation of an e-commerce company’s advertising strategy;
Measuring e-commerce advertising success;
Analysis of m-commerce business models;
Organizational creativity support;
Artificial intelligence in value creation;
Management in virtual environment;
Internet of Thinks (e.g. marketing aspects)

Seminar related topics:
international economics, international economic integration, EU economic policy, EU cohesion policy and EU funds, innovation, innovation policy, digital Europe, ICT and development of countries and regions, including EU, internationalisation of companies

Sample topics of dissertation:
The role of EU funds in supporting ICT in Poland, in regions;
EU support for enterprises, including SMEs;
Foreign direct investments in the IT sector, in the companies;
Internationalisation of the companies based on the example X;
Internationalisation process of the innovative company based on the example;
Digital single market;
Start-ups in selected sectors, inlcuding ICT start-ups, etc.

Seminar related topics:
Entrepreneurship and Innovation, Human Resource Management, Strategic Management, Organizational behavior

Sample topics of dissertation:
Emerging Trends in E-commerce Entrepreneurship: A Case Study Approach
E-commerce Market Entry Strategies for Entrepreneurs: A Comparative Study of Traditional and Online Businesses
The Role of Social Media in Entrepreneurial E-commerce Ventures: Opportunities and Challenges
Employee Well-being in the Gig Economy: Managing Work-Life Balance and Mental Health in E-commerce Platforms

Seminar related topics:
Information economics, digital economy and its sectors, digital society, digital divide, digital skills, data value chains, digital single market, digital platforms and platformization of the economy, differences between developed and developing countries in terms of digitalization, student’s proposals

Sample topics of dissertation:
E-commerce in Europe under digital single market;
E-commerce in … (selected countries or regions);
Digital skills in European countries;
Impact of digitalization on … (selected market);
COVID-19 as an accelerator of digital transformation;
Digital transformation and income inequalities;
Digitalization and global environmental challenges;
Crowdfunding in the third sector, etc.