Information about the thesis defence
The defense of master's and bachelor's theses from the summer semester 2022/23 will be held in the traditional way - on campus.
During the diploma examination carried out on a full-time basis, students receive three questions about the diploma thesis (Ordinance No. 74/20 of June 1, 2020 of the Rector of the University of Economics in Katowice).
The diploma thesis is submitted only in electronic form.
All matters regarding the receipt of diplomas should be directed by e-mail or by phone (after 30 days from defense) to the defense and graduate service department, according to the division into fields of study.
The dissertation's Supervisor is obliged to check its authorship using JSA system within 7 days of receiving the dissertation, but no later than June 30 (for theses submitted by the 1st deadline) and September 30 (for theses submitted by the 2nd deadline).
Diploma examination - procedure
Presentation
Choice of thesis supervisor
Supervisor | Seminar related topics/ Sample topics of dissertation |
---|---|
prof. dr hab. Wojciech Dyduch | Seminar related topics: Sample topics of dissertation: |
prof. dr hab. Sławomir Smyczek Department of Consumer Research | Seminar related topics: Sample topics of dissertation: |
prof. dr hab. Maja Szymura-Tyc Department of International Management | Seminar related topics: Sample topics of dissertation: |
dr hab. Justyna Matysiewicz, prof. UE Department of Consumer Research | Seminar related topics: Sample topics of dissertation: |
dr hab. Monika Sulimowska-Formowicz, prof. UE Department of International Management | Seminar related topics: Sample topics of dissertation: |
dr hab. Wojciech Gamrot, prof. UE Department of Statistics, Econometrics and Mathematics | Seminar related topics: Sample topics of dissertation: |
dr Bartłomiej Gabryś Department of Entrepreneurship | Seminar related topics: Sample topics of dissertation: |
dr Aleksandra Grabowska-Powaga Department of Political Economy | Seminar related topics: Sample topics of dissertation: |
dr hab. Aleksandra Burgiel, prof. UE Department of Consumer Research | Seminar related topics: Marketing and its application in international context, marketing strategies, consumer behavior, determinants of consumer behaviors, consumer trends, marketing research and analytics, adoption of businesses to global changes in the markets Sample topics of dissertation:1. Consumers’ behavior in the cosmetics market in Poland and Germany – comparative analysis 2. Social media as a tool to communicate with global customers (on the example of ...) 3. Using customer experience (CX) to build relationships with global consumers 4. Adopting business activity to pandemic conditions – cases of Polish and Swedish enterprises 5. Adoption of marketing tools to the specifics of national markets (on the example of …) 6. Distribution/Promotional/Pricing strategy on international markets – case study of …. 7. Effectiveness of social media marketing on various national markets – comparative study 8. Handling cultural differences between markets in an international promotional campaign 9. Marketing strategies on the XXX market - comparison of the YYY versus Polish companies 10. Merchandising techniques used in international chain-store XXX 11. Creation of product (brand/company) image (reputation) on international markets 12. Promotional strategy of international service companies (on the example of enterprise X) 13.Purchasing habits of consumers in the market of …. goods / services 14. Role of brand (price, packaging, sales promotion ...) in consumers’ decisions |
dr hab. Przemysław Zbierowski, prof. UE | Seminar related topics: Entrepreneurship Psychology of Entrepreneurship Psychology of Management Positive psychology of Management and Entrepreneurship Organizational Behavior International Management Teamwork Human Resource Management High Performance Organization Communication Well-being and Work-life Balance Organizational and Entrepreneurial Happiness Sample topics of dissertation: 1. Cultural influence on a communication in the international group 2. Entrepreneurial behaviours and their national diversity among students in chosen countries 3. The analysis of strategic groups on the example of differentiated tourist operators 4. Generation "Y" worker in talent management and learning organization development - attracting and retaining 5. Analysis of the performance appraisal system in Poland and the United States 6. Authentic and positive leadership 7. Talent management from organizational point of view 8. Ethics of management decisions in the context of business ethics 9. Employee’s Loyalty, Turnover Intention, Work-Life Balance and Well-Being 10. Family Enterprises and the issue of succession |
Supervisor | Seminar related topics/ Sample topics of dissertation |
---|---|
prof. dr hab. Wojciech Dyduch Department of Entrepreneurship | Seminar related topics: Sample topics of dissertation: |
prof. dr hab. Sławomir Smyczek Department of Consumer Research | Seminar related topics: Sample topics of dissertation: |
prof. dr hab. Maja Szymura-Tyc Department of International Management | Seminar related topics: Sample topics of dissertation: |
dr hab. Justyna Matysiewicz, prof. UE Department of Consumer Research | Seminar related topics: Sample topics of dissertation: |
dr hab. Jolanta Zrałek, prof. UE | Seminar related topics: consumer behavior, sustainable consumption, sustainable lifestyles, sharing economy, sustainable communication, consumer rights Sample topics of dissertation:1. Green consumer behavior – international comparisons 2. Sustainable lifestyles recognition on the example of the voluntary simplicity movement 3. Sustainable consumption behaviors of the Z generation 4. Consumer attitudes toward sharing economy solutions 5. A sustainable communication campaign on the example of … 6. Greenwashing campaigns and their consequences to consumers’ environmental awareness 7. European consumers’ rights and responsibilities in the light of the Green New Deal 8. Sustainable labels recognition among Polish and German consumers |
dr hab. Monika Sulimowska-Formowicz, prof. UE Department of International Management | Seminar related topics: Sample topics of dissertation: |
dr hab. Agata Austen, prof. UE Department of Human Recources Management | Seminar related topics: Sample topics of dissertation: |
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