Consultancy Project

Name of the company / website:
BPSC Forterro
https://www.bpsc.com.pl
https://www.forterro.com/en
Poland

Person responsible within the company for the project:
Ms. Dorota Gardoń

Area of implementation of the consultancy project/topic (marketing, HR etc.):
Implementation of IT tools for HR process management

Scope of the consulting project: Describe the problem the students are going to work on:
Forterro is a group of leading software companies that offers highly specialized software and services designed to help industrial companies strengthen operations and accelerate growth.
BPSC is part of the Forterro Group, a provider of specialized software to more than 13,000 companies in Europe and around the world.
BPSC has been one of the market leaders in business management software for 35 years, specializing in the development and implementation of integrated MRPII/ERP and MES class solutions together with project management software. BPSC solutions are already used by more than 400 manufacturing companies in Poland. Our ERP and MES systems are comprehensive solutions, tailored to the needs of companies of different sizes, structures (Groups) and representing various industries.

Name of the company / website:
Tesco
Hungary

Person responsible within the company for the project:
Mr. Gergely Zoltán

Area of implementation of the consultancy project/topic (marketing, HR etc.):
Pricing and price communication for the FMCG companies in an inflanatory business environment

Scope of the consulting project: Describe the problem the students are going to work on:
Students will have an overview on the different pricing strategies, options and activities online and in-store.
Price comparison and the comparison of pricing activities of the different FMCG chains.
Online and in-store price communication and the role and importance of differentiated loyalty programmes offered to different consumer segments in a high inflation business environment.

Possibility of going to Budapest

Name of the company / website:
CORRI
Poland

Person responsible within the company for the project:
Anna Młynarczyk (poczta@annamlynarczyk.pl)

Area of implementation of the consultancy project/topic (marketing, HR etc.):
Market analysis for launching new product line

Scope of the consulting project: Describe the problem the students are going to work on:
Corri is a company which since many years has been distributing Italian laundry detergents for discounters in Poland including: Lidl, Aldi, Dealz. In 2023 the company enlarged their offer by distributing the brand of colorful cosmetics - DEBORAH MILANO. The target group is women aged 35-55. Last year, the owner of the DEBORAH brand acquired the leading Italian cosmetics brand for young people - DEBBY (target group 16-35). Corri received a cooperation offer to analyze. Students will provide a company with market analysis supporting the decision of brand Debby to enter the polish market.

Name of the company / website:
Purina. Nestle pets food
Spain

Person responsible within the company for the project:
Fernando Martinez. Regional Product Marketing Manager Latin America

Area of implementation of the consultancy project/topic (marketing, HR etc.):
Marketing and trends

Scope of the consulting project: Describe the problem the students are going to work on:
Purina is the Nestle brand for pet food. With presence all over the world they’re interested in new markets such as Latin America where the pet market is still low compared with Europe and USA. They want to analyze the trend of a new line in liquid snacks for pets and also the online market as a distribution channel in Latin America. With the support of Fernando the marketing area manager.

Name of the company / website:
Genpack
Poland

Person responsible within the company for the project:
Ewa Orczykowska-Galbarczyk

Area of implementation of the consultancy project/topic (marketing, HR etc.):
Learning&Development, Communication, Marketing

Scope of the consulting project: Describe the problem the students are going to work on:
Genpact is a global professional services firm delivering the outcomes that transform our clients' businesses and shape their future. We're guided by our real-world experience redesigning and running thousands of processes for hundreds of global companies. Our clients – including many in the Global Fortune 500 – partner with us for our unique ability to combine deep industry and functional expertise, leading talent, and proven methodologies to drive collaborative innovation that turns insights into action and delivers outcomes at scale. We create lasting competitive advantages for our clients and their customers, running digitally enabled operations and applying our Data-Tech-AI services to design, build, and transform their businesses. And we do it all with purpose. From New York to New Delhi and more than 30 countries in between, our 125,000+ team is passionate in its relentless pursuit of a world that works better for people. Get to know us at Genpact.com and on LinkedIn, Twitter, YouTube, and Facebook.