From 22 to 26 September 2025, POLIS University in Tirana hosted a Staff Week for employees of universities within the BAUHAUS4EU Alliance, responsible for communication and promotion of the project’s activities. The University of Economics in Katowice was represented by Magdalena Skowron from the Internationalization Office and Karolina Osadnik from the Marketing Centre.
During the five-day programme, participants worked on key communication tools of the BAUHAUS4EU Alliance. The first sessions focused on launching the website and planning content, followed by developing the concept of a newsletter and integrating both channels. The following days included exchange of experiences, reflection on cooperation between work packages, and activities related to the photo contest, the internal information flow strategy within the alliance, visual communication, and the social media presence strategy. The programme was complemented by study visits and events held as part of Tirana Design Week.
However, the meeting in Tirana went beyond the official agenda. Above all, it was a time of intensive collaboration, exchange of ideas and experiences, and building closer relationships within the team that will co-create the alliance’s communication activities in the years to come. Numerous agreements and important decisions were made during Staff Week, setting a clear direction for the further development of BAUHAUS4EU communication efforts.
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About BAUHAUS4EU
BAUHAUS4EU – A European University for Resilient, Sustainable, Inclusive and Beautiful Regions is an alliance under the European Universities initiative, bringing together 10 universities from across Europe, including the University of Economics in Katowice. This international initiative aims to support a resilient, sustainable, inclusive, and culturally enriching future through education, by linking local traditions with global challenges. The alliance’s activities are aligned with the objectives of the European Education Area, the UN Sustainable Development Goals, and the European Commission’s New European Bauhaus initiative. The European Universities Initiative is a programme supported by the European Commission to strengthen cooperation between universities in Europe, promote shared values, and improve the quality of education. There are currently 65 alliances across Europe, with Poland represented in 30 of them – a total of 32 universities.
More information available on the website.
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